Drive 7-Hour Energy Shot Packaging

Mina Drive Energy Shot topaz

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Organization

Project

Role

Graphic Designer

Tools & Technology

Adobe Illustrator

Skills & Knowledge

Color Theory | Creative Development | Graphic Design | Layout & Composition | Logo Design | Packaging Design | Print Production | Typography

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A new entry into the competitive energy shot space needed custom branding, including logo, bottle shrink wrap packaging, and 2-pack box packaging.

Identify must-haves, pertinent dates, and other need-to-knows for successful execution. Conduct client discovery sessions. Uncover key themes, values, and brand personality traits to incorporate into project deliverables.

Created branded logo and color palette. Designed custom shrink wrap bottle and 2-pack box with window cutout packaging artwork for Drive 7-hour Energy Shot, sold exclusively online and in stores at Target.